Top 10 Social Media Post Ideas
What to Post (and Where) When You’re Just Getting Started
Starting your very own insurance plan company is a foremost step. Getting the phrase out can sense like a complete separate full-time job. Social media is one of the fine equipment handy to new businesses due to the fact it’s free, flexible, and helps you construct have confidence proper from the start.
The key? Don’t overthink it. You don’t want a full content material approach or luxurious software program to begin displaying up. You simply want to be helpful, human, and consistent.
To make it easier, right here are 10 social media submit ideas, every with examples for each Facebook and LinkedIn so you can tailor your message for the target market on every platform.game-khelo.com
1 Share Your “Why” Story
Why did you begin your agency? What drives you to assist people? This submit builds emotional connection and trust.
Facebook: Keep it private and casual. Include a picture of yourself.
“I began this organisation due to the fact I trust insurance plan shouldn’t be overwhelming. I desired to convey a non-public contact to some thing that’s normally full of jargon and great print.”
LinkedIn: Frame it in phrases of your expert mission.
“After a decade in captive insurance, I went unbiased to provide higher insurance selections and greater customized provider to purchasers who deserve transparency.”
2 Highlight Local Businesses and Community Connections
People believe sellers who are section of the community.
Facebook: Tag a neighborhood enterprise you love, or share an event.
“Shoutout to @Joe’s Coffee for preserving me caffeinated all through patron calls!”
LinkedIn: Focus on partnerships or collaborations.
“Proud to work alongside small corporations in our area. Local groups are the coronary heart of our financial system and deserve insurance plan that matches their actual needs.”
3 Share Bite-Sized Insurance Tips
Break down frequent questions into simple, easy-to-digest tips.
Facebook: Use simple language and real-life examples.
“Did you be aware of flood injury isn’t always protected with the aid of your homeowner’s policy? Even if you are now not in a high-risk zone, it ought to be well worth considering.”
LinkedIn: Go deeper into the “why” and consist of context or data.
“With intense climate on the rise, flood insurance is turning into a vital section of hazard management. This applies even backyard FEMA flood zones.”
4 Show Behind-the-Scenes Moments
Give humans a peek into your day. It builds familiarity and humanizes your brand.
Facebook: Keep it light and visual.
“New commercial enterprise playing cards simply got here in! The little matters make it experience real.”
LinkedIn: Add a commercial enterprise takeaway.
“Getting the lower back workplace in order is a massive section of launching a new agency. Today’s win: a smooth AMS and a full espresso cup.”
5 Celebrate Client Wins (Without Sharing Personal Info)
Show how you assist human beings — even anonymously.
Facebook:
“Helped a new house owner apprehend their insurance (and its limitations) making positive they and their household are protected. These are the wins that make the lengthy days’ well worth it.”
LinkedIn:
“Case study: A contractor got here to me with an insurance plan coverage that left a most important gap. We reviewed, restructured, and acquired him higher coverage.”
6 Answer FAQs
Chances are, your target audience is questioning about the identical matters your purchasers ask daily.
Facebook: Launch a sequence like “FAQ Fridays.”
“FAQ: If I have complete coverage, do I still want uninsured motorist insurance? In a nutshell, sure. Here’s why.
LinkedIn: Keep it educational.
“Business proprietors regularly ask: Does my industrial auto coverage cowl personnel the usage of private automobiles for work? In most cases, it doesn’t. You may additionally want employed and non-owned auto insurance (HNOA) to shut that hole and guard your commercial enterprise from liability.”
Share Reviews and Testimonials
Build credibility thru actual feedback.
Facebook:
Screenshot a Google overview and thank the consumer (no names needed). Add: “Grateful for type phrases like these!”
LinkedIn:
Highlight what the overview says about your method or professionalism. “We delight ourselves on being responsive, and opinions like this exhibit it’s working.”
Bust a Common Insurance Myth
This is brilliant for engagement and education.
Facebook: Make it catchy.
“MYTH: Renters insurance plan is expensive. FACT: In [your city], it usually expenses much less than [insert nearby average] per month. It’s inexpensive peace of idea that covers way extra than you think.”
LinkedIn: Use it to exhibit concept leadership.
“There’s no such issue as ‘full coverage.’ It’s one of the most misunderstood phrases in insurance. It regularly leads to fundamental gaps at declare time.”
9 Introduce Yourself (Even If It’s Just You)
People prefer to comprehend who they’re doing enterprise with.
Facebook:
“Hi, I’m [Name], canine mom, iced espresso fan, and the proprietor of [Agency Name]. I assist human beings recognize their insurance plan and sincerely sense proper about it.”
LinkedIn:
Include your history and what makes you different. “I’m an impartial insurance plan agent with a center of attention on education, no longer simply sales. I assist customers make smarter insurance selections besides the pressure.”
Offer Seasonal or Timely Reminders
These posts are useful and function you as anyone who’s paying attention.
Facebook:
“Hurricane season begins June 1. Now’s the time to take a look at your domestic insurance plan and make positive you’re covered.”
LinkedIn:
“Business interruption insurance plan can be the distinction between surviving and closing all through a disaster. With typhoon season coming, it’s really worth a 2d look.”
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